CTA

Three-Tier Sponsorship Marketing Plan

Tier 1 —  Show Sponsor

Investment Level: Premium (ONE SPONSOR ONLY)​

• Naming rights for competition held at TORONTO SPORTSMAN SHOW (e.g., “Presented by [Sponsor Name]”)

• Space at booth located in Hunting Hall 5 for marketing materials/product

• Home page advertisement placement on website

• Full page ad in Member-cirrculated magazine

• Featured social media posts and story mentions

• Advertisement in quartly newsletters

• Award named after company - with cash prize winner

• Website listing with clickable logo

• Invitation to Banquet Award Ceremony and dinner

• Sponsored social media giveaway

Marketing Value:

• Maximum brand visibility

• Strong brand association with the campaign’s purpose

• High audience trust and recognition

Tier 1 Commitment - $5000.00

Product donation of min $1000 to CTA auction

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Tier 2 — Supporting Sponsor

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Investment Level: Mid-Range 

Purpose:
Provide strong visibility without full title placement.

Benefits:

• Website advertisement placement

• Newsletter advertisement annually

• Half-page advertisement in member-circulated magazine

• Website listing with clickable logo

• Grouped social media recognition posts

• Opportunity to include promotional items

Marketing Value:

• Consistent exposure

• Positive brand alignment

• Cost-effective reach

Tier 2 Commitment - min $2000 or equal value donation of products to CTA auction

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Tier 3 — Community Sponsor

Investment Level: Entry Level

Purpose:
Offer affordable participation for small businesses or individuals.

Benefits:

• Clickable logo on sponsor page of website

• Group thank-you post on social media

Marketing Value:

• Local visibility

• Community goodwill

• Entry-level branding

Tier 3 Commitment - min $500 or equal value donation in product to CTA auction

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